Technology For Marketing – June 09 – A Review
A quick video promo here and the lengthier version below
This workshop explored the ‘What the heck is it’ and ‘How the hell do I use it’ regarding Social Media in small business. We all need to generate sales, but firstly trust, and Social Media fits the bill perfectly if you know how to leverage it.
We had 25 small business owners join us for our 7th workhop. Lo
ng may they continue! Hoorah.
Well done Richard O’Connor from Grab Marketing and Luke Williams from Social Tech for delivering a full-on workshop. The feedback so far has been extremely positive with only 1 or 2 a little brain fried with too much content. However, we will remedy that.
Thank you to all who came, I’m sure there is follow up to do so let us know ‘What’ and ‘How’ you would like that to happen.
Thanks to Rick from Red Banana for creating these diary and promo videos. Lovely! Now all I’ve got to do is lose some weight and learn how to present!
All constructive feedback appreciated. As usual, the Good, Bad and Ugly…….
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Win a Year of Free IT Support!
The first person to give The Stig their business card while he is out in London on Engine Room Service Calls (without being run over) wins a year of Free IT Support to a maximum value of £500 per month.
Offer closes Sep 1st (Stig goes back to school)
According to our PAYG Standard Terms. Just ask and ye shall receive…
Dan
08456 447758
iPhone 3G(S) Secret Spec
Apple has flatly refused to tell anyone just what chips lie inside the iPhone 3G S. In fact, while Apple insists that the S in 3G S stands for speed, it could equally well stand for secrecy. But T-Mobile in the Netherlands apparently didn’t get the memo, and has gone ahead and posted the hardware specs on the product page for the new models.
The relevant numbers are 256MB RAM for the OS, double that of the 128MB in the original iPhone, and a 600MHz processor, up from the pedestrian 412MHz of the first two models. The added RAM alone probably makes a huge difference — if you have ever added memory to a Mac you’ll know how much OS X loves some extra gigs to play around with. That processor also neatly leapfrogs the second-gen iPod Touch’s 532MHz, while shutting up anyone comparing the iPhone to the Palm Pre, which has the exact same number of megahertz: 600.
Of course, this never really mattered — as soon as the iPhone goes on sale it will be torn apart like a gazelle being set upon my hunger-crazed lions and the innards cast across the floor for all to see. We wonder just how long the T-Mobile site will keep this information up.
Update: By 9.45am on the same day, the specs had been removed.
Courtesy of Wired (Image courtesy of T-Mobile)
Summer Party!
Lords, Ladies and Pirates (Dress up optional)
800 Guests (Currently 70 or so spaces)
July 8th, 6pm onwards
Middle Temple, Middle Temple Lane (Off Fleet St)
You MUST RSVP here OR by phone, OR email
See you there. Dan 08456 447758, dan@theengineroom.co.uk
Les Hercules Kalas – Our Business Coach
Les is our Coach/Mentor and friend of the business. He helps us with strategy (As Coach), acts as a third party advisor (As Mentor) and generally helps keep our ‘stuff’ together (As friend!).
A mini Biog for those who don’t know him:
Career Background
July 1999 – Present: Shirlaws/Navitas
Navitas Equity Partner and Shirlaws Founding Partner – Navitas is a Private Investment Group which develops and distributes it’s unique and simple intellectual property internationally with the purpose of creating change in both commercial and cultural terms through scaleable business opportunities.
Shirlaws is an international business coaching firm founded in Australia in July 1999. Shirlaws has operations in UK, USA, Australia, New Zealand, Spain and Middle East.
Current Operational Role: COO – Shirlaws Coaching Ltd (International Coaching Operations)
Previous Roles:
July 1999: Founding Partners Shirlaws
July 99 – July 05: Shirlaws Australia – Partner, Board
Aug 05 – Oct 07 Global secondment to Shirlaws UK Ltd – Operations, Board
Nov 07 to Present Shirlaws Coaching Limited – COO
Visit: www.shirlawscoaching.com ; www.shirlawsonline.com ; www.navitasip.com
July 1994 – December 1999: Total Care Planning Pty Limited, Australia (AXA)
Founder/Director
Total Care Planning Pty Limited was a privately owned boutique financial planning company operating under Licence to AXA.
Key areas of responsibility:
• Key Advisor of the Practice
• Sales, marketing and business development
September 1982 – July 1994: GE Capital Finance, Australia
Various senior management positions within the Australian Consumer Finance Division
Key Areas of Responsibility:
• Project Management
• General Management
• HR – recruitment, training and development
• Sales and Marketing
• Accounting and Finance
August 1980 – August 1990: Australian Karate Federation
• National Secretary (1980 – 1990)
• Represented Australia in National Team in Asia Pacific Titles (1983)
• Organizing Committee hosting World Karate Championships in Sydney in 1986 (54 countries)
• Organizing Committee hosting Asia Pacific Karate Championship in 1992 (14 countries)
Key areas of Responsibility:
• Design and implement Legal Constitution for Unincorporated Association
• Government Funding and Representation to Australian Sport Commission
• National Administration, Accounting and Finance, IT, systems (infrastructure)
• Represent Australia as delegate at World Congress and Asia Pacific Region
• Host World championships and Asia Pacific Championships in Australia
Education
1998 Diploma of Financial Planning Deakin University, Melbourne, Australia
1982 Bachelor of Economics Sydney University, Sydney, Australia
1977 Higher School Certificate Westfield High school, Sydney, Australia
Date of Birth: 31st March, 1959
Nationality: Australian
Residence: London, UK
Marital Status: Married, 2 children
Sport/Hobbies: Karate, skiing, walking, swimming. Traveling
Languages: English, Greek
Technology For Marketing Workshop
Are you using The Internet to market yourself or your business effectively?
This workshop will give you the skills to leverage powerful online tools and measure activity.
We have 3 speakers In this session, myself, Richard O’Connor from Search Marketeers Amber Green & Luke Williams from Social Tech Solutions. Between us we will explain why your business needs to embrace ‘online’ now, demonstrate tangible ’how to’s', offer top tips and create measurable metrics you can use daily.
You will walk out of the door with the following skills or your money back:
* How to extend your marketing strategy onto the social web (Using Twitter, Facebook, Linked In, etc)
* How to identify, locate and engage with your target market (B2B or B2C)
* 10 top tips, tools and resources for engaging with the social web
* How to reduce time spent online and get more from the time you do spend
* How to create real measurable metrics for your social media marketing strategy
* Learn valuable Search Marketing Tips to push sales
* PLUS Expert news, views and top tips from the online world
After the session, you will also receive any material discussed with links to all of the resources and tools.
If you work in a small business and need a stronger online presence, this is the starter pack for you…….
Adam St (In The Gallery)
25th June
09:30-12:30
£95
15 spaces only
Bring a laptop if you have one (not essential)
To Book
Call Dan on 08456 447758
Or Sign up at Meetup.com (Our online event manager)
Or simply email dan@theengineroom.co.uk